September 04, 2017
In preparing to put your home on the market for sale, one area sometimes overlooked, although it has a tremendous influence on potential buyers, is the path to the front door.
There is one chance to make the all-important first impression and its name is CURB APPEAL!
An appealing entrance will draw people into a home as surely as poor curb appeal can end a showing before it even begins.
- CLEAN the front entrance including sweeping the porch area, steps and front walkway; send any web spinners scurrying away daily from your front entrance
- TRIM bushes, trees, shrubs, flower beds, or any other live growth; don’t plant thoughts of work and upkeep before the house is viewed
- CLEAR the walkway, steps and porch areas of any clutter; outside order is as important as order inside the home
- WASH the windows, at least at the front of the house; these are the eyes of the home so make them sparkle in welcome
- A FRESH COAT OF PAINT on the front door will brighten up the entire entrance
- ADD A DASH OF DÉCOR’ – a fresh basket of colorful flowers, live or not, will do wonders. Fresh greens in winter have the same affect. The secret is just a dash, don’t overwhelm the senses
- POSITION a eucalyptus or cinnamon wreath on the door or a spray of branches in an attractive urn by the entrance; because smell is as powerful an impression as the visual one
- FIX WHATEVER NEEDS FIXING – install bulbs in porch lights, make sure doorbells ring, re-screen if needed
Surveys confirm that when a buyer already has a good feeling before entering a home they are close to 50% more likely to view the entire home in a more positive light. Your local marketing specialist can help you decide how to make that fantastic first impression in your home, because positive first impressions are the best indicators for a positive outcome!